Last Updated: 2025
Company Name: Raptor Marketing Limited
Registered Address: Zetland House, 5–25 Scrutton Street, London, EC2A 4HJ, United Kingdom
Company Registration Number: 09770190
VAT Number: GB 250408338
Data Protection Contact: John Edwards
Email: john@raptoragency.org
Introduction
Raptor Marketing Limited (“we”, “our”, “us”) is committed to protecting your personal information and respecting your privacy.
This Privacy Policy explains how we collect, use, store and safeguard your personal data when you visit raptoragency.org or engage with our digital marketing services.
We comply with the UK General Data Protection Regulation (UK-GDPR), the EU GDPR (where applicable), and the Data Protection Act 2018.
By using our website or services, you agree to the practices described in this Privacy Policy.
We may collect the following categories of personal information:
2. Personal Data We Collect
2.1. Data You Provide Directly
- Full name
- Email address
- Phone number
- Company name
- Message content / project details you submit
- Billing and invoicing details (for clients)
2.2. Data Automatically Collected
When you use our website, we automatically collect:
- IP address
- Browser type and version
- Device type
- Operating system
- Cookies and tracking identifiers
- Pages visited, time spent, referring URLs
- Interaction with website elements
2.3. Marketing & Analytics Data
- Behavioural patterns on the site
- Campaign interactions
- Conversion and event tracking
- Demographics (where available via analytics tools)
2.4. Third-Party Data
We may receive information from:
- Google Analytics
- Google Ads
- Meta Pixel
- CRM or email marketing tools
- Third-party lead-generation platforms
We do not collect sensitive personal data (race, health, religion, etc.).
3. How We Use Your Data
We use personal data for the following purposes:
3.1. Service Delivery
- Responding to inquiries
- Preparing proposals and quotations
- Providing digital marketing services
- Managing client accounts
3.2. Website Performance
- Monitoring traffic and user behaviour
- Improving website functionality
- Enhancing user experience
3.3. Marketing & Communication
- Sending newsletters or updates (where consent is given)
- Displaying relevant advertising
- Measuring ad performance
3.4. Legal and Administrative Purposes
- Fraud prevention
- Regulatory compliance
- Contract obligations
- Internal record-keeping
We do not sell your data to any third party.
We process your data under the following lawful bases:
4. Legal Basis for Processing (GDPR Compliance)
- Consent — when you submit forms or sign up for marketing communications
- Contract — processing necessary to provide digital marketing services
- Legitimate Interest — improving the website, monitoring performance, preventing fraud
- Legal Obligation — compliance with tax, accounting and regulatory requirements
5. Cookies & Tracking Technologies
We use cookies to:
- analyse website traffic
- remember your preferences
- personalise content
- measure marketing performance
Types of cookies used:
- Essential cookies – required for site operation
- Analytics cookies – Google Analytics, Matomo (if used)
- Marketing cookies – Google Ads, Meta Pixel
- Functionality cookies – improve website usability
You can manage cookie preferences via your browser at any time.
6. Data Sharing & Third Parties
We may share data with:
- Hosting providers
- CRM and analytics platforms
- Payment processors
- Email marketing systems
- Professional advisors (e.g., accountants)
- Advertising networks (Google, Meta, LinkedIn)
Each third party is carefully vetted and GDPR-compliant.
We do not share personal data with unrelated organisations for their own marketing.
7. International Transfers
Some partners (e.g., Google, Meta) may process data outside the UK or EU.
Where this happens, we ensure compliance with:
- UK GDPR adequacy decisions
- Standard Contractual Clauses (SCCs)
- Appropriate technical and organisational safeguards
8. Data Retention
We store personal data only as long as necessary for:
- service delivery
- legal obligations
- tax and accounting requirements
- dispute resolution
Typical retention periods:
- Contact form submissions: 12 months
- Client records: 7 years
- Analytics data: 26–38 months
9. Your Rights Under GDPR
You have the right to:
- Access your data
- Correct inaccurate information
- Request deletion (“right to be forgotten”)
- Restrict processing
- Object to marketing
- Withdraw consent at any time
- Request data portability
To exercise these rights, contact:
We will respond within 30 days.
10. Data Security
We use industry-standard security measures to protect your data:
- SSL encryption
- Secure hosting environments
- Access-controlled systems
- Regular security reviews
- Data minimisation principles
However, no online transmission is 100% secure.
11. External Links
Our website may include links to third-party websites.
We are not responsible for their privacy practices.
12. Children’s Privacy
Our website and services are not intended for minors under 16, and we do not knowingly collect their data.
13. Changes to This Privacy Policy
We may update this Privacy Policy at any time.
Changes will be posted on this page with an updated revision date.
14. Contact Information
For privacy inquiries, GDPR requests or data concerns, contact:
Raptor Marketing Limited
Zetland House, 5–25 Scrutton Street
London, EC2A 4HJ
United Kingdom
